DAZN is a global sports streaming platform that provides live and on-demand coverage of various sporting events. Launched in 2015, DAZN operates in over 200 countries and territories. The platform's primary focus is on combat sports, particularly boxing, offering exclusive access to fights organized by major promoters such as Matchroom Boxing, Golden Boy Promotions, and Bellator MMA. However, DAZN's offerings extend beyond boxing, encompassing a diverse range of sports, including soccer, cricket, football, basketball, and more.
DAZN's business model revolves around a subscription-based service, with prices varying by region. In the US, subscribers can opt for a monthly plan at USD 24.99 or an annual plan at USD 224.99. In the UK, DAZN offers a Monthly Saver plan at GBP 9.99 per month with a 12-month commitment, an Annual Super Saver plan at GBP 99.99 per year, and a Flexible Pass at GBP 19.99 per month without a contract.
The platform's technology allows users to stream live events, pause and rewind, and access an extensive library of on-demand content, including classic fights, documentaries, and original programming. DAZN is compatible with various devices, including smart TVs, smartphones, tablets, computers, and gaming consoles, ensuring a seamless viewing experience across multiple platforms.
In addition to its core streaming services, DAZN has expanded its offerings to include sports betting through its subsidiary, DAZN Bet, which launched in the UK in August 2022. The company has also secured notable partnerships, such as acquiring global rights to the NFL's Game Pass service outside the US and China in 2022.
Key customers and partnerships
DAZN has secured several notable partnerships and key customers across various regions. In the UK, the platform has signed a landmark deal with Matchroom Boxing, granting it exclusive rights to broadcast at least 16 Matchroom fights per year. DAZN has also acquired the global rights to broadcast the UEFA Women's Champions League until 2024-25, making it a destination for women's football fans worldwide.
Furthermore, DAZN has partnerships with major sports organizations and leagues, including the NFL in Canada, where it holds the rights to broadcast Premier League games. In Italy, DAZN secured a three-year contract to broadcast Serie A domestic rights until the end of the 2023-24 season. The platform has also made inroads into the German market by securing minority rights to the Bundesliga from the 2021-22 season until 2024-25.
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