Feather

Feather is a modern furniture rental company that aims to make owning furniture more flexible and accessible. Founded in 2017, the company offers a subscription service where customers can rent furniture for their homes or businesses on a monthly basis. Feather's core customers are typically in their 20s and early 30s who are frequently moving for jobs or housing arrangements.

Feather sources both its own private label furniture as well as products from brands like West Elm, Pottery Barn, and Floyd. Customers can commit to 12-month or 3-month rental plans, with the option to buy the furniture at the end of the term. As of May 2021, Feather had over 10,000 customers, with New York City being its largest market.

The company prides itself on its sustainability efforts by keeping furniture in use for longer periods and out of landfills. Feather refurbishes and repairs items to extend their lifecycle before eventually offering them for sale. In February 2020, Feather raised USD 30 million in Series B funding to scale its logistics infrastructure, expand into new markets, and bolster its product offerings.