Karma Automotive

Karma Automotive is a luxury electric vehicle manufacturer based in Irvine, California. Founded in 2014, the company designs, engineers, and produces electric and range-extended electric vehicles at its 500,000-square-foot manufacturing facility in Moreno Valley, California. Karma's product lineup includes the Revero, a range-extended hybrid electric touring sedan, the Gyesera, an all-electric sports touring sedan, and the Kaveya, a full-battery electric super coupe. The Revero, available from the third quarter of 2024, offers an 80-mile electric range and a combined gas/electric range of 360 miles, priced at around USD 145,000. The Gyesera, Karma's first all-electric sedan, is set to launch in the fourth quarter of 2024 with a 250-mile range and a price tag of USD 190,000. The Kaveya, scheduled for release in late 2025 and 2026, will be available in two versions, with the top-end model boasting a 180 mph top speed and a price "north of USD 300,000". As of February 2024, Karma had sold approximately 1,000 vehicles since its inception, averaging about 100 cars per year. The company positions itself as a niche vehicle maker, catering to a select market of luxury EV buyers. In addition to vehicle production, Karma has developed its own EV battery production facility at its Moreno Valley plant and offers commercial vehicle electrification services under the "Powered by Karma" brand.

Key customers and partnerships

Karma Automotive sells its vehicles through a network of 32 dealerships, with 22 located in North America, including locations in Murrieta, Las Vegas, and Scottsdale. The company's vehicles are also sold in Europe, South America, and the Middle East. Notable customers include television personality Jay Leno, who owns a custom Karma Revero GS6. Karma delivered its first electrified commercial vehicles to QuikPark, an airport parking service at Los Angeles International Airport. The company has also partnered with luxury audio brand Master & Dynamic to provide in-car audio systems for the Kaveya model.