Omnicom Group

Educational technology plays a pivotal role in driving and enabling the revolution in post-secondary learning

Higher EdTech

Jenzabar is a technology company specializing in software solutions for higher education institutions. Founded in 1998, Jenzabar offers a comprehensive suite of products called Jenzabar One, which includes modules for student information systems, finance, human capital management, financial aid, recruitment, retention, analytics, and communications. The company's software is designed to improve operational efficiency, enhance student engagement, and optimize campus operations. Jenzabar's solutions are particularly popular among smaller institutions, with a significant market share in colleges and universities with enrollment bands of 1-2,499 and 2,500-4,999 students.
In May 2023, Jenzabar introduced the Campus Marketplace solution, which combines an online storefront and registration software with marketing services and pre-built, skills-based curricula. This platform aims to help institutions offer non-traditional education options and bridge the gap between education and employment by providing learners with in-demand skills. The Campus Marketplace allows institutions to manage dual-enrollment partnerships, offer membership and subscription plans, and gain insights into course profitability.
Jenzabar has grown through both organic development and strategic acquisitions. Notable acquisitions include RJM Systems (SONIS) in 2015 and Spark451 in 2022, the latter enhancing Jenzabar's enrollment strategy capabilities. The company has also formed partnerships with various organizations to expand its service offerings, including collaborations with Docubase, Gray Associates, SoftDocs, and Emsi.
As of April 2024, Jenzabar serves over 1,350 higher education campuses worldwide. The company maintains offices in Boston, Massachusetts, and Harrisonburg, Virginia, employing over 500 people. In April 2024, Jenzabar announced the reappointment of co-founder Robert A. Maginn as Chief Executive Officer, signaling a renewed focus on innovation and client service in the higher education technology market.
Key customers and partnerships
Jenzabar's customer base primarily consists of colleges and universities, with a strong presence among smaller institutions. The company has been particularly successful in the private, not-for-profit sector of higher education. Tambellini Group's 2023 annual report indicated that Jenzabar's student systems were the most-selected solutions overall in higher education for two consecutive years, and the most-selected solutions among private, not-for-profit institutions for three consecutive years.
Jenzabar has formed strategic partnerships to enhance its offerings. In May 2019, the company partnered with Gray Associates to deliver academic program analytics. Before the start of the pandemic, Jenzabar collaborated with SoftDocs to bring comprehensive digital records to its community. Later that same year, a partnership with Emsi was established to help students align their academic paths with career goals. These partnerships have allowed Jenzabar to provide additional value to its higher education clients, enhancing its position in the market.

IPnetwork provides foreign advertising solutions via TV, radio, and internet delivery platforms.

ZERO.NET operates a leading edge technology cortal TM (corporate portal) enterprise with investments in over 25 Business-to-Business Internet companies worldwide. Our global economic networks of technology-centric Internet companies are the current and future building blocks of the new economy.  ZERO.NET enables the eBusinesses of the emerging Internet economy. We invest for the long-term, recognizing value and building trust and respect with our partners. Every investment we make gains immediate and significant value through inclusion in the ZERO.NET cortal--the ZERO.NET cortal benefits immediately from the addition of each investment. ZERO.NET's cortal serves as a launching platform for Internet companies, providing a full range of operational and management services to help facilitate success and growth. Our cortal provides access to a support team of experienced professionals in the areas of operations, business development, recruitment, finance, legal affairs, and more.

Jenzabar provides software, strategies, and services for the administration of higher education institutions. It offers enterprise resource planning (ERP) solutions, student information systems (SIS), learning management systems (LMS), CRM solutions, internet campus solutions, and analytics. The company offers strategic consulting services, managed services, cloud services, professional implementation services, and client training and support. Jenzabar serves four-year private schools, four-year public schools, two-year institutions, consortia, specialized schools, online institutions, associations and organizations, presidents and chancellors, CIOs, CFOs, CAOs, enrollment officers, retention officers, advancement officers, CE and workforce officers, and students. Jenzabar was founded in 1998 and is based in Boston, Massachusetts.

Post Communications provides customized email marketing services. It is a marketing company that engages in the design, development, implementation, and operations of internet marketing solutions. It offers its users with a wide range of promotional campaigns. Post Communications was founded in 1996 and it was acquired by Yesmail on December 5, 2001.

Nuforia is an Internet professional services company resulting from the 1999 merger of communications.

Omnicom Group is a global advertising and marketing communications services company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services to more than 5,000 clients in more than 100 countries.

<div> Omnicom Group Inc. (NYSE: OMC) is a leading global marketing and corporate communications company. Founded in 1986 through a merger of several agencies, Omnicom provides advertising, strategic media planning and buying, precision marketing, commerce and branding, experiential, customer relationship management (CRM), public relations, healthcare marketing and other specialty communications services to over 5,000 clients in more than 70 countries. Omnicom's services are delivered through its global agency networks and specialty firms: <ul> <li> Advertising &amp; Media: Includes agencies like BBDO Worldwide, DDB Worldwide, TBWA Worldwide, and Omnicom Media Group (OMD, PHD, Hearts &amp; Science) </li> <li> Precision Marketing: Includes agencies like RAPP, Proximity, Critical Mass </li> <li> Commerce &amp; Branding: Includes agencies like Interbrand, The Integer Group </li> <li> Experiential: Includes agencies like GMR Marketing, Auditoire </li> <li> Public Relations: Includes agencies like FleishmanHillard, Ketchum, Porter Novelli </li> <li> healthcare: Includes agencies like TBWA\WorldHealth, CDM Group </li> </ul> In 2023, Omnicom reported revenue of USD 14.7 billion, with organic growth of 4.1%. The company saw strong performance in its advertising &amp; media and precision marketing disciplines. Omnicom has been investing in analytics, AI capabilities, and retail media networks to enhance its offerings. In January 2024, Omnicom acquired Flywheel Digital to expand its ecommerce and digital capabilities. The company aims to combine creativity with data and technology to deliver business outcomes for clients across the consumer journey. </div>

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The global marketing and corporate communications company, Omnicom, has partnered with Getty Images to gain early access to Getty's GenAI tool. Omnicom plans to test this tool, which combines AI technology with Getty's creative content, within its own open operating system, Omni. The tool allows for the secure and legally covered generation of commercial images. By incorporating this tool, Omnicom's agency teams can create on-brand content customized with clients' data, leading to more effective marketing outcomes. The companies also emphasize their shared focus on the ethical use of AI and the importance of authenticity in content creation. Analyst QuickTake: This partnership represents a notable advancement in the adoption of GenAI within the marketing and visual content creation space. The integration allows the tool to be customized with clients' proprietary data, enabling the production of commercially safe images tailored to clients' unique brand styles and language.

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