ff Venture Capital (ffVC) is a technology venture capital firm investing in some of the strongest growth areas to date, including cybersecurity, artificial intelligence, machine learning, drones, enterprise cloud software, and crowdfunding. The firm identifies and invests in technology and technology-enabled companies at its inception across geographies and emerging industries.  With three partners and an acceleration team of 20+ investment and operations professionals, ffVC actively participates with founders to develop products, target markets, and accelerate growth. Since 2008, ffVC has invested in over 100 companies and has helped to create companies with an aggregate market value exceeding $6 billion.

ff Venture Capital

Pear is an early-stage venture fund founded by Pejman Nozad and Mar Hershenson. Their co-founding managers have historically seeded very early stage tech start-ups such as Doordash, Guardant Health, Gusto, Viz.ai, Dropbox, Lending Club, Zoosk, Addepar, Path and many others. Their motto is simple: they invest in exceptional founders who are building amazing companies. They utilize every resource they have to assist their founders and entrepreneurs shape the future.

Pear VC

Kleiner Perkins is a venture capital firm specializing in investing in early-stage, growth, and incubation companies. The firm continues that legacy, investing in founders with bold ideas that span industries and continents, partnering with them from inception to IPO and beyond to maximize the potential of their ideas. They also focus on early computer firms using their devices and programming and service companies. It also invests in the digital, life sciences, and healthcare industries.

Kleiner Perkins

Formation 8 is a venture capital firm that provides financial and strategic capital to early growth smart enterprise and energy technology companies. They support entrepreneurs who seek to transform the most important global industries by solving hard problems with technology solutions. Partnership is in their DNA. Formation 8 value trusted relationships with entrepreneurs, investors, and strategic partners through their global network.  As a partner to young companies, Formation 8's goal is to create long-term, sustainable value through operational expertise and business development partnerships. Formation 8 leverage their deep and distributed networks to provide the market knowledge, deployment expertise, sales channels, and relationships needed to expand into and thrive in Asia. With local teams in Korea, China and Singapore, Formation 8 connect Silicon Valley start-ups to dynamic multinational corporations in these geographies.

Formation 8

AME Cloud Ventures focuses on seed to later stage companies building infrastructure and value chains around data. It specializes in technology-heavy companies gathering or creating unique data at every stage of the data stack — from infrastructure all the way to applications, mobile, and sensors.  It strives to find, fund, and support true entrepreneurs. The firm provides a unique and genuine set of resources to our founding teams, from strong operational and business experience to networks of amazing mentors and international partners, particularly in China. AME Cloud Ventures is the venture fund led by Jerry Yang, co-founder of Yahoo!

AME Cloud Ventures

Emergence is a venture capital firm that focuses on early-stage enterprise companies. Its mission is to be the most valuable partner to the companies changing the way the world works. In 2017, the firm was named Venture Firm of the Year by the National Venture Capital Association (NVCA). Business Insider named Emergence one of the Top 10 Best Performing Venture Funds that launched at the turn of the decade, and posted returns as high as 50%. The firm’s investments include companies such as Salesforce (CRM), Veeva Systems (VEEV), Box (BOX), Zoom (ZM), SuccessFactors (SFSF, acquired by SAP), Yammer (acquired by Microsoft), Zoom, ServiceMax (acquired by GE) and Intact (acquired by Sage). For more information on Emergence, visit http://www.emcap.com and follow @emergencecap.

Emergence

North Coast's capitalization allows them to see a promising venture through all stages of their private funding needs. Although they co-invest with other venture capital firms, and corporate partners, they are often the first or sole venture investor in the companies they back.

North Coast Technology Investors

Plug and Play is a seed and early-stage investor focused on great teams leading emerging growth companies.  Plug and Play runs 12 industry-specific accelerator programs twice a year, that acts as a platform for major corporations and high quality startups to connect and collaborate.  Located in the heart of Silicon Valley, Plug and Play participates in Seed, Angel and Series A funding where they often co-invest with their strategic partners. Through years of experience and as part of their network, Plug and Play has put together a world-class network of serial entrepreneurs, strategic investors, and industry leaders who actively assist the firm with its successful and growing investment portfolio.  SEED ROUND. Plug and Play participates in seed round investing through a program called Startup Camp. Startup Camp is a 10-week program based in Silicon Valley for top-notch entrepreneurs to work intensively on building out their business model. Select startups will refine their business models and prototypes with help from a combination of structured workshops, speaker series and mentorship sessions, as well as active coaching from their investment team. At the culmination of Startup Camp, founders will have crystalized their business plans and pitched their company to the venture capital community at EXPO Demo Day.''  ANGEL ROUND Plug and Play makes angel round investments throughout the year, sourced from their monthly Plug and Play Angels (PAPA) sessions. They are partnered with local angel investors in Silicon Valley who participate in PAPA to find the most promising startups and best new technologies.  SERIES A. Series A typical Series A round is in the range of $2 million to $10 million, and is intended to provide operating capital for the company for six months to two years. This round capitalizes the company as it develops its products, performs initial marketing and branding, acquires talent, and conducts other early-stage business operations. It is in this stage that Plug and Play will co-invest with over 180 venture capital partners.  Plug and Play has helped grow market leaders such as PayPal, Danger, Google, DropBox, LendingClub, Zoosk, SoundHound, CreditSesame, Skytree, and has over 400 more early-stage startups in its portfolio.

Plug and Play

Correlation Ventures is a new breed of venture capital firm, leveraging world-class analytics to offer entrepreneurs and other venture capitalists a dramatically better option when they are seeking additional capital to complete a financing round.

Correlation Ventures

Betterworks

Betterworks is the pioneer in intelligent performance management software solutions. Its flexible, enterprise-ready SaaS platform helps workforces and organizations achieve their highest potential with tools that foster greater manager effectiveness and employee performance, leading to higher engagement and retention and, ultimately, better business outcomes. The Betterworks solution combines generative AI and data analytics that enable organizations to make smart, data-informed decisions linked to performance, calibration, skill development, career development, and succession planning. As a comprehensive, purpose-built performance management solution, it incorporates goal-setting, manager-employee conversations, feedback, employee engagement, and recognition — all accessible in the applications employees use daily in the flow of work, like email, calendars, and messaging apps. Betterworks’ modules capture structured and unstructured data to provide HR with both comprehensive and granular views of employee performance. This enables managers to easily coach employees in both performance and career development, continuously improving performance and elevating the employee experience.

<div>Betterworks is an enterprise-grade objectives and key results (OKR) and performance management platform. The platform&rsquo;s products include customizable templates for one-on-ones, goal setting and alignment, and insights into workforce development through its new features &ldquo;Calibration&rdquo; and &ldquo;Feedback and Summary&rdquo; launched in January 2020. In March 2023, Betterworks introduced &ldquo;Betterworks 1:1s&rdquo; to facilitate one-on-one meetings with their managers and peers.&nbsp;</div>

Distributed workforces require new solutions for office operations, HR, payment, and more.

Remote Work Infrastructure

Betterworks, Inc.

Betterworks Elevates Privacy and Reduces Performance Management Tasks With Launch of LLM and AI-Assisted Tools

<div>
 
 Betterworks is an enterprise-grade objectives and key results (OKR) and performance management platform. The platform&rsquo;s products include customizable templates for one-on-ones, goal setting and alignment, and insights into workforce development through its new features &ldquo;Calibration&rdquo; and &ldquo;Feedback and Summary&rdquo; launched in January 2020. In March 2023, Betterworks introduced &ldquo;Betterworks 1:1s&rdquo; to facilitate one-on-one meetings with their managers and peers.&nbsp;
 
 
 In February 2020, Betterworks acquired &ldquo;Hyphen&rdquo;, an employee engagement platform that is complementary to its offering. This acquisition further established the company&rsquo;s product by combining Hyphen&rsquo;s knowledge of employee surveys and feedback insights.&nbsp;
 
 
 Key customers and partnerships
 
 
 The platform&rsquo;s clients include Air Canada, Freddie Mac, LendingTree,&nbsp; Best Western, ExxonMobil, FedEx, Hulu, and Sony Pictures. The platform integrates with popular third-party enterprise tools such as G Suite, Asana, Jira, and Salesforce.
 
 
 Funding and financials
 
 
 In May 2021, the company announced that it raised USD 61 million in fresh funding from existing investors. Its existing backers include Kleiner Perkins, Correlation Ventures, Emergence, and Pear VC. The new proceeds will be funneled toward product development in areas such as AI and analytics, product integrations, and partnerships. 
 
 
 
</div>

ActivTrak is a cloud-based productivity monitoring software provider. The platform offers data and analytics which can be used to detect workplace productivity gaps. The platform collects data from employee activity logs and computer screenshots, although it does not log keystrokes or record video of a user’s screen. ActivTrak also facilitates a range of tasks for admins such as blocking websites, flagging suspicious activities, IP address connections, and monitoring web, and app traffic.Other features offered include productivity reports and coaching, headcount and workload management and personal insights. In November 2023, the company added capabilities to measure the usage of AI tools, automatically detecting and classifying the use of such tools and websites to help organizations manage and improve AI adoption across the workforce.Activtrak generates revenue via monthly subscriptions (USD 10 and USD 17) per user, and custom pricing for larger enterprises.Key customers and partnershipsAs of April 2024, over 9,500 enterprises used ActivTrak’s platform, notably including Allstate, asembia and Nobu. ActivTrak closed 2023 with a 40% growth in its customer base (adding ~2,200 customers).Funding and financialsIn November 2020, ActivTrak raised USD 50 million in a Series B round led by Sapphire Ventures. Sapphire Ventures CEO and managing director joined ActivTrak’s board as part of the deal. The new proceeds were earmarked for scaling global sales and marketing campaigns, expansion of its platform using AI driven analytics, and improving integration with its technology partners.

ActivTrak

inFeedo is a people predictive analytics company based in India. The Y Combinator-backed startup founded in 2013 is currently focused on “Amber” (launched in 2016), an AI-enabled bot that helps manage employee engagement, predict attrition, and get a pulse on company culture in real time. The company also offers AI-driven exit surveys and analytics to improve retention.Key customers and partnershipsAs of April 2024, over 700,000 users across 250 organizations utilized inFeedo’s platform. Notable clients included GE Healthcare, Puma, Tata Group, and Lenovo.Funding and financialsIn its latest funding round (<a href="https://sp-edge.com/updates/9099">March 2022</a>) inFeedo raised USD 12 million in Series A funding led by Jungle Ventures, reportedly tripling its valuation from less than 18 months ago. The fresh funds will be used for its second employee stock ownership plan (ESOP) buyback for all employees and its go-to-market activities in North America. Further, the company claims it has achieved annual revenue of USD 1.6 million as of November 2020.

inFeedo

Donut provides solutions to keep employees engaged with casual conversations. Its first product, Intros, makes connections between teammates via Slack to emulate quick meetups and in-person introductions at work, which are now virtual.Donut’s new product, Watercooler, launched in October 2020. It attempts to reinvent the micro-interactions between employees at the office watercooler online. The product will integrate with Slack, where a newly-designated channel for Watercooler will be created. The product will post questions automatically within the customers’ desired frequency and pre-selected topics.The company uses a freemium subscription model with paid plans starting at approximately USD 2 per user per month.Key customers and partnershipsThe company claims it has supported four million connections (one million since the Covid-19 pandemic) across its 12,000 customers, including companies such as Okta, Zapier, Slack, The New York Times, and Invision.Funding and financialsDonut announced a USD 12 million funding round led by Accel, along with its new product, Watercooler. The USD 12 million raised was accumulated over multiple rounds before the Covid-19 pandemic, with proceeds earmarked for product development.

Donut

Matter is an employee feedback platform founded by Brett Hellman. Hellman was the founder of messaging app “Hall”, which was founded in 2011 and later sold to Atlassian for USD 20 million in 2015.Matter uses 360-degree feedback to evaluate skills in employees which are linked to career success. The platform links skills such as influence, inclusiveness, empathy, resourcefulness, and multitasking to evaluations. Matter is currently available in beta.

Matter

Mesh is a Y Combinator-backed company that allows employees to set goals, track tasks, share feedback, and engage in one-on-ones. The company also offers an AI coach (Mesh Maven) to help employees stay in line with their key objectives, improve the quality of feedback provided and summarize 1:1s. Mesh also offers nudges and surveys to improve employee engagement alongside relevant analytics.The company generates revenue via monthly subscriptions per user, priced at USD 4 (Base) and USD 7 (Premium).&nbsp;Key customers and partnershipsAs of April 2024, the company served over 100+ enterprises, including NTT Data, Grant Thornton and Groww. The platform also offers integrations with third-party software such as Gmail, Microsoft Teams and Slack, among others.Funding and financialsIn its most recent funding round (<a href="https://sp-edge.com/updates/9768">April 2022</a>) Mesh raised USD 11 million in Series A funding led by RTP Global. The fresh funds were earmarked to expand its global footprint across the US and APAC regions. In line with this, the company planned to expand its headcount across the engineering and sales departments.

Mesh

Companies offering tools to infer employee morale (through surveys and quick assessments) and productivity, including functions for goal setting, review, and feedback.

Companies that offer the entire spectrum of HR tools including payroll processing benefits, onboarding, compliance, analytics, scheduling etc

Companies providing either standalone or combined payroll and benefits services to businesses.

EoR - Companies that assist businesses in hiring distributed teams globally in compliance with foreign labor laws. EoRs become the legal employer of offshore employees. Solutions include payroll, benefits, and taxes.

PEO - Companies that offer similar services to EoRs but establish a co-employment arrangement with businesses and do not become the legal employer.

Companies offering tools such as chatbots, surveys, games, and other activities to infer, assess and improve employee morale and sentiment.

Companies that provide a centralized space for employees to access internal and external resources, enterprise applications, and enable workers to communicate across departments, and stay up to date on organizational announcements.

Solutions in this industry hub are predominantly offered under a B2B SaaS model

Employee and performance management solutions use AI/Ml to infer engagement insights and sentiment analysis

Offers tools for companies to hire contractors globally, and conduct employee and performance management

DISRUPTOR_PRESENT

PROMINENT_CATEGORY

<div>
 <ul>
 <li>Betterworks has introduced Goal Assist, Feedback Assist, and Conversation Assist in its intelligent performance management solution.</li>
 <li>These AI capabilities aim to simplify goal setting, provide constructive feedback, and facilitate performance discussions.</li>
 <li>Betterworks claims these additions alleviate administrative burdens and transform performance data into actionable insights.</li>
 </ul>
</div>

Betterworks, Inc.

About EDGE

Contact Us

Resources

Area of Focus

Technology Research Made Effortless