Atrium is a sales intelligence platform that offers data-driven insights and performance metrics for sales managers. The platform’s features include a KPI Library, automated data synchronizing, goal tracking, statistical monitoring of key KPIs, and a rep performance diagnostic system. It also offers an “Automated Insights Engine” (launched in January 2022), a sales tool that analyzes sales rep performance based on its KPI metrics and provides recommendations. As of January 2022, the platform has served more than 200 customers including Figma, Zuora, SalesLoft, LaunchDarkly, and SaasOptics. It operates a subscription-based business model starting at USD 5,000 per year.
In June 2023, the firm acquired a majority interest in Gibbs Hybrid, a UK-based IT and business services solution provider, to expand its global presence by establishing a London headquarters and offices in Ireland, Poland, and Luxembourg.
Funding and financials
In January 2022, the company raised USD 20 million in a Series A funding round led by Craft Ventures. It also reported that it tripled revenue over the past year and has a Net Promoter Score (NPS) of 75.
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