Curata offers two main products: a content curation software (CCS) and a content marketing platform (CMP). The CCS utilizes artificial intelligence, machine learning, and natural language processing to discover, filter, and distribute high-quality third-party content. Its self-learning engine optimizes and learns users' content preferences while automatically detecting duplicate content, extracting metadata, filtering irrelevant content, and classifying content automatically. The CMP integrates with various data sources to measure content performance across the marketing funnel and predict future content contribution to social media engagement, web traffic, lead generation, and revenue. The platform helps analyze how content impacts company goals through all stages of the funnel.
Key customers and partnerships
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