Octoboard is a cloud-based marketing analytics and reporting platform that consolidates data from various sources into a unified dashboard. Its key offering is a comprehensive suite of tools designed to streamline data aggregation, visualization, and reporting for marketing agencies and businesses. Octoboard enables users to connect to a wide range of cloud applications, including social media platforms, advertising channels, email marketing tools, and CRM systems, facilitating the creation of interactive online dashboards and automated client reports.
Octoboard's platform is built around an extensive library of pre-built templates and customizable widgets, allowing users to effortlessly track and analyze crucial marketing metrics. Its real-time data updates and intuitive interface empower teams to make well-informed decisions by providing a holistic view of their campaign performance across multiple channels.
One of Octoboard's standout features is its white-labeling capabilities, which enable marketing agencies to present professional, branded reports to their clients seamlessly. This fosters a cohesive experience and builds trust through clear communication of campaign costs and overheads.
In terms of pricing, Octoboard offers a range of plans catering to businesses of various sizes, from freelancers to large enterprises. Its plans start at EUR 15 per month for businesses and EUR 25 per month for marketing agencies, with scalable options based on the number of clients, dashboards, and widgets required.
Key customers and partnerships
Octoboard has established strategic partnerships with industry-leading platforms, enhancing its integration capabilities. Notable integrations include seamless connections with social media giants like Facebook, Twitter, and LinkedIn, enabling users to pull data and metrics directly into their Octoboard dashboards. Additionally, Octoboard offers native integration with popular email marketing platforms such as Mailchimp and Constant Contact, streamlining the tracking and reporting of email campaigns.
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