Funnel Leasing

Overview
News
Residential PropTech?
Product stageSegments
Growth
?
Rental management
?

Funnel Leasing is a marketing and leasing management platform that allows multifamily property owners and brokers to automate and manage during a property leasing cycle. The platform allows for advertising the property, communicating with clients, and guiding prospective renters through the whole process. The platform offers a range of products including a lead management system and a CRM platform along with tools for multi-channel communication, income and asset verification, and property listing syndication tool.

The company offers three subscription tiers: Foundation at USD 1.80 per month, Automation at USD 3.25 per month, Specialization at USD 4.35 per month, and Full Funnel where the price can vary between USD 6.85 and USD 8.35.

Key customers and partnerships 

Funnel Leasing launched its virtual leasing agent (Amplify) with Campden Property Trust, claiming to be the industry's first non-profit project to help deprived renters meet their housing needs.

In September 2022, the company announced a partnership with PERQ, a rental lead generation and management platform. Through this partnership, Funnel Leasing planned to leverage PERQ’s AI solution for personalized lead nurturing on rental prospects at scale.

In October 2023, the company partnered with Plaid to introduce FunnelSecure, integrating Plaid's identity and income verification tools. This collaboration aimed to streamline the rental application process, enhance fraud prevention, and improve decision-making for property managers, ultimately modernizing the apartment renting experience and supporting more efficient operations. On the same date, Funnel Leasing—in collaboration with its subsidiary HOME—a non-profit dedicated to improving housing access for underprivileged renters, partnered with Entryway, a national non-profit supporting at-risk individuals and families. As part of this initiative, HOME aimed to make an initial donation as a bronze sponsor, while Funnel Leasing was to contribute USD 1 from every new lease signed using its platform to support housing equity initiatives. This partnership sought to expand housing opportunities and assist individuals in transitioning from homelessness to economic self-sufficiency through career training and employment in the multi-family industry.

HQ location:
1115 Gunn Highway Suite 201 Odessa FL USA
Founded year:
2009
Employees:
101-250
IPO status:
Private
Total funding:
USD 107.1 mn
Last Funding:
USD 32.0 mn (Series B; Oct 2023)
Last valuation:
-
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