Hydrogen offers a no-code/low-code white-label infrastructure platform for enterprises and FinTech startups to build FinTech web and mobile apps. The company offers what it claims is the first modular no-code solution on the market. It also says that it’s capable of reducing FinTech development time and cost by 80% compared to using an in-house approach. As of July 2021, the platform’s solutions included virtual and physical debit card issuance and management, money management tools, and wealth management and brokerage features. Hydrogen also intends to offer payment infrastructure, mainly automated clearing house (ACH) and peer-to-peer (P2P), in the future.
The platform lets non-technical developers build web and mobile FinTech apps from scratch and offers low-code capabilities for more sophisticated enterprise users to embed FinTech solutions into existing web and mobile apps. Unlike most peers who follow a pay-per-use model, Hydrogen offers the platform on a freemium subscription model, charging users a monthly fee of USD 495 - 995 per month (with custom options and pricing available) depending on number of users, API calls, card branding, and physical card limits, among other considerations.
The company has enhanced its platform through partnerships formed with EML Payments—an Australian payment tech company in November 2020 (along with an undisclosed investment)—and MX, an open banking infrastructure provider, in January 2021. These partnerships facilitated the integration of EML's payment platform and MX's products such as account aggregation, financial management, insights, and account connections for money movement into Hydrogen's infrastructure platform. Hydrogen will also leverage EML’s global reach to expand its customer base.
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