Ava Retail is a Washington-based company that specializes in digitizing brick-and-mortar stores. Its unique selling point is reportedly the use of a variety of sensors, such as Bluetooth, optical, infrared, directional, 3D, and gyroscopic, to create a fully automated experience. All of the sensors are connected to the Internet of Things (IoT), which collects data and uses algorithms that perform sensor fusion.
The company offers three core products: 1) “AVA SmoothShop,” which enables customers to enter the store using a mobile app, pick up their purchases, and exit the store to automatically complete the purchase; 2) “AVA SmoothShop Analytics,” which captures shopper data via in-store sensors to provide shelf- and shopper-related insights (including the items viewed by customers and the time they spent on each product or shelf); and 3) “AVA SmartShelf” which plays promotional videos as customers interact with products.
Key customers and partnership
The company first deployed cashrierless checkout in October 2017 with Honesty Market. In October 2018, Ava Retail partnered with Choice Markets, an operator of autonomous retail stores, to launch a checkout free store.
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