Prism Skylabs

Prism Skylabs offered a cloud-based visual merchandising and business intelligence solution for retailers. Their technology transformed video cameras into tools that provided insights into customer behavior, store performance, and merchandising effectiveness. Some key features included real-time and enhanced images viewable on mobile devices, powerful analytics tracking metrics like footpaths, dwell times, and product interactions, and cloud storage for data and visuals.

Prism Skylabs' platform enabled remote auditing, management, and optimization of brick-and-mortar stores. Retailers could conduct A/B testing of store designs, audit brand and merchandise displays remotely, and gain a comprehensive understanding of customer traffic patterns and product engagement. The solution condensed in-store activities into visual summaries and reports, providing instant visibility into any moment or period.

In August 2013, Prism Skylabs launched an integration with Axis Communications' network cameras, embedding their software directly on the camera hardware for a unified solution. This partnership allowed for seamless deployment of Prism Skylabs' capabilities in retail environments.

Key customers and partnerships

In August 2013, Rachel Shechtman, Founder of the retail concept STORY, highlighted the value Prism Skylabs provided in managing her business's unique needs and continuously improving the customer experience based on data-driven insights.

The 2013 integration with Axis Communications enabled Prism Skylabs' software to run natively on Axis's camera hardware, combining video analytics and business intelligence features with high-resolution surveillance cameras in a bundled offering for retailers.