Goldbelly

Overview
News
Online Food Delivery?
Product stageSegments
Go-to-Market
?
Meal Kit Delivery Platform, Aggregators (Specialized)
?

Goldbelly is a New York-based online food delivery platform that facilitates cross-state delivery for specialty food makers and artisans. The company aims to make local specialty dishes accessible to customers across the country. The meals ordered through the company’s platform will be prepared and packaged by restaurant partners in the most suitable manner for delivery. The meals can either be in ready-to-reheat or meal kit forms. The items are shipped using FedEx or UPS.

Goldbelly uses a team of “food explorers” that search the country for unique chefs and restaurants that can be onboarded to the company’s platform. Additionally, Goldbelly works with companies to ensure quality assurance, provide marketing support, handle online processing, offer customer service, and allow vendors to use its online dashboard to track their orders.

For meal kit customers, Goldbelly provides an interactive, virtual cook-along zoom series titled GoldBelly Live, which can be accessed free of charge with the purchase of exclusive Goldbelly meal kits.

As of May 2021, the company operated across 50 states, with 850 restaurant partners. It offered a selection of over 10,000 food items on the platform. Chefs on the platform include Daniel Boulud, Thomas Keller, Marcus Samuelsson, Stephanie Izard, Wolfgang Puck, and David Chang. Its key restaurant partners include New Orleans' Commander's Palace, Philadelphia's Zahav, San Francisco's Wayfare Tavern, NYC's Union Square Cafe, and Savannah's The Grey.

In May 2021, the company raised USD 100 million in a Series C funding round led by growth equity firm Spectrum Equity with participation from existing investor Intel Capital. The funds were to be used to scale the technology and operations of the platform and accelerate the onboarding of new chef and restaurant partners. It will also be used to launch new content initiatives, building on the success of Goldbelly Live.

HQ location:
27 Union Square West New York NY USA
Founded year:
2012
Employees:
51-100
IPO status:
Private
Total funding:
USD 133.1 mn
Last Funding:
USD 100.0 mn (Series C; May 2021)
Last valuation:
-
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