Grown Rogue International Inc. (CSE: GRIN | OTC: GRUSF) is a craft cannabis company focused on delighting customers with premium flower and flower-derived products at fair prices. The company's roots are in Southern Oregon, where it has proven its capabilities in the highly competitive and discerning Oregon market. Grown Rogue operates cultivation facilities in Oregon and Michigan, with a total footprint of around 200,000 square feet as of January 2024. The company utilizes clean cultivation practices and has obtained Clean Green Certification for its operations.
Grown Rogue's product offerings include premium cannabis flower, pre-rolls, concentrates, and edibles under its own brand as well as the affordable GRAM brand launched for price-conscious consumers. The company has a disciplined approach to growth, prioritizing profitability and return on capital without sacrificing quality. Its strategy involves pursuing capital-efficient methods to expand into new markets, bringing craft-quality products at fair prices to more consumers.
In Oregon, Grown Rogue has established itself as the #1 flower brand and #3 brand overall, according to LeafLink's MarketScape data for 2023. The company has steadily increased its cultivation capacity in the state, including securing a lease option for 35 acres of sungrown operations in Medford. In Michigan, Grown Rogue operates through its subsidiary Golden Harvests, LLC, where it has introduced strain-specific packaging and the Yeti pre-roll line, contributing to a 40% pre-packaged product mix in Q4 2023.
As of January 2024, Grown Rogue has expanded its operations to Minnesota and Maryland through an advisory agreement with Goodness Growth Holdings, Inc., where it aims to improve cultivation quality, yields, and efficiencies.
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