Inspire Brands

Inspire Brands is a multi-brand restaurant company founded in 2018 that operates more than 32,600 restaurants worldwide across six major brands: Arby's, Baskin-Robbins, Buffalo Wild Wings, Dunkin', Jimmy John's, and SONIC. Based in Atlanta, Georgia, and majority-owned by Roark Capital, the company functions as a data and technology-enabled platform that integrates its portfolio of complementary brands. As of 2023, Inspire Brands generated more than USD 32.5 billion in global system sales.

Inspire Brands operates six distinct restaurant concepts, each serving different dayparts and customer needs:

- Dunkin': A coffee and baked goods chain known for coffee, espresso beverages, breakfast sandwiches, and baked goods served throughout the day - Buffalo Wild Wings: A sports bar chain specializing in chicken wings and sports entertainment - Arby's: A fast-food restaurant chain with over 3,400 locations specializing in sandwiches - SONIC Drive-In: A drive-in restaurant chain offering customizable menu items with a focus on drive-thru service - Jimmy John's: A sandwich chain known for delivery service with over 2,800 locations across 43 states - Baskin-Robbins: An ice cream specialty shop chain known for its variety of '31 flavors' ice cream, creative ice cream cakes, milkshakes, and sundaes

In February 2024, Inspire Brands acquired delivery management software company Vromo to enhance its delivery capabilities and make delivery channels more profitable. The company has also expanded its partnership with Fiserv in September 2023 to unify in-store, in-app, and online commerce across its restaurant concepts. Inspire has introduced innovative formats including co-locations and Universal Modular designs to maximize real estate efficiency, with its first drive-thru-only SONIC location opening in Cornelia, Georgia, reducing build time by more than 30%. The company has also positioned itself as a data-driven organization, implementing an Inspire ID system that unites customer data across its brands to deliver personalized experiences.