Trend

Trend operates an influencer marketing platform that connects brands with content creators. The company provides a marketplace where brands can discover and vet content creators who align with their values. Trend's platform enables real relationships between brands and creators, fostering authentic collaborations. Brands have the ability to form campaigns, invite creators, negotiate terms directly, and execute payments within the platform. Trend does not charge any software fees, subscriptions, or commitments, allowing flexibility for businesses of all sizes.

As of January 2021, Trend charged a fixed cost of USD 100 per creator collaboration, offering a transparent pricing model. The platform facilitates the entire process, from creator discovery to campaign management and payments. Trend empowers brands to curate their desired brand image by carefully vetting creators before onboarding them.