Recharge

Recharge is a leading subscription management platform designed for ecommerce businesses. The company's software enables merchants to offer and manage recurring billing, subscriptions, and membership programs through their online stores. Recharge's platform integrates with major ecommerce platforms like Shopify, allowing businesses to automate subscription billing cycles, customize subscription options, and provide flexible management tools for both merchants and customers.

The company's core offerings include features for subscription management, customer portal customization, analytics and reporting, and integrations with various ecommerce tools. Recharge's technology supports multiple subscription models, including "subscribe and save" options, curated boxes, and membership programs. The platform allows merchants to offer features like product swaps, order skipping, and subscription frequency changes, giving customers more control over their subscriptions.

Recharge has expanded its capabilities to include more advanced features like bundles, loyalty programs, and automated workflows. These tools are designed to help merchants increase customer lifetime value, reduce churn, and create more personalized subscription experiences. The company's platform supports over 100 million subscribers as of 2021, demonstrating its significant scale in the subscription ecommerce market.

Key customers and partnerships

Recharge works with thousands of ecommerce brands across various industries, including personal care, food and beverage, health and wellness, and home goods. Some notable customers using Recharge's platform include Native, a personal care brand, Oats Overnight, a meal replacement company, and TB12, Tom Brady's health and wellness brand.

The company has formed partnerships with other ecommerce technology providers to enhance its offering. Recharge integrates with platforms like Shopify and popular apps such as ReCharge and Bold Subscriptions to provide seamless subscription management for merchants. Additionally, Recharge has partnered with email marketing platforms like Klaviyo to enable merchants to create targeted automation flows for subscription customers.