TrUu

Overview
News
Identity & Access Management?
Product stageSegments
Go-to-Market
?
End-to-end employee IAM
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TruU offers TruIdentity Cloud, a continuous identity solution enhancing security through presence-based authentication. Integrating biometrics, behavioral patterns, and environmental signals, TruIdentity Cloud eliminates the need for passwords, badges, or tokens by leveraging data from users' smartphones, workstations, and environments to ensure continuous authentication. 

Powered by a patented AI risk engine, TruU continuously adapts authentication based on user behavior and environmental signals, ensuring secure, frictionless access. The solution integrates seamlessly with IT environments and platforms like ForgeRock, Okta, Ping, and Microsoft, using standards such as OpenID Connect for long-term support and compatibility.

TruU’s platform includes enterprise-wide coverage and self-service tools, allowing users to manage their devices while ensuring compliance with policy requirements.

Key customers and partnerships

The company has partnered with CrowdStrike to improve Zero Trust capabilities by integrating endpoint risk data into TruIdentity Cloud, offering a comprehensive security solution that adapts in real time to potential threats.

HQ location:
2350 Mission College Blvd. Suite 780 Santa Clara CA USA
Founded year:
2017
Employees:
51-100
IPO status:
Private
Total funding:
USD 37.7 mn
Last Funding:
USD 23.0 mn (Series A; Apr 2022)
Last valuation:
USD 68.0 mn (Apr 2022)
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