Replica Studios

Replica Studios is an artificial intelligence (AI) voice technology company that has developed a platform for creating synthetic voices for video games, films, and metaverse experiences. Founded in 2019, the company offers a range of AI-powered voice solutions, including text-to-speech and speech-to-speech capabilities in multiple languages. Replica's platform features over 120 AI voices sourced from licensed voice actors, with the ability to generate more than 1,000 human vocal emotions. The company's Voice Lab technology allows users to create unique voices by blending multiple styles together, providing greater control over the emotional range and nuance of AI-generated speech.

Replica's technology is designed to streamline the process of generating artificial voices for game developers and creative professionals. The platform enables users to adjust pacing, emotion, and other aspects of synthetic speech, making it particularly useful for iterative script development and pre-production work in game development. In May 2023, Replica introduced a new feature called Style Morphing, which allows developers to combine multiple voice styles to create more accurate and nuanced emotional tones for their characters.

In March 2024, Replica Studios unveiled its "Living Games" concept in collaboration with Google Cloud and GlobalLogic. This technology uses Replica's Voice Lab in conjunction with Google's Gemini Pro model to generate unique voices and personalities for non-player characters (NPCs) in games, adapting to the game's story and environment in real-time. This innovation aims to enhance game production, gameplay, and distribution by allowing developers to create thousands of diverse characters efficiently.

Key customers and partnerships

Replica Studios has partnered with several notable companies in the gaming and technology sectors. PlaySide Studios, an Australian-based developer, has used Replica's software to test scripts, dialogue, and gameplay sequences.

In January 2024, Replica Studios announced a groundbreaking agreement with SAG-AFTRA, the union representing film and TV performers. This partnership establishes protections and fair compensation for voice actors whose digital replicas are used in video game development and other interactive media projects. The agreement ensures that SAG-AFTRA members can safely explore new employment opportunities related to AI voice technology while maintaining control over the use of their digital voice doubles.

Replica Studios has also collaborated with Google Cloud and GlobalLogic to develop and showcase its "Living Games" technology, demonstrating the potential for AI-powered voices in creating more dynamic and immersive gaming experiences.