American Express Ventures is American Express's strategic investment group. They invest in innovative startups in order to enhance American Express’s core capabilities and accelerate the company’s efforts in consumer commerce and B2B services.

American Express Ventures

BlueRun Ventures is a venture capital firm with offices in the United States, Shanghai, Beijing, and Korea. BlueRun invests in information technology, mobile, and consumer technologies, with an emphasis on mobile opportunities.  BRV has invested in over 160 companies, with select exits from PayPal (acquired by eBay), Waze (acquired by Google), Topsy (acquired by Apple), Coupa (NASDAQ: COUP), and more.  In 2005, BlueRun changed its name from Nokia Venture Partners. While branded as Nokia Venture Partners, the firm helped to build emerging market leaders such as Airgo, Bitfone, Cornice, PayPal, Wavemarket, and WiderThan.

BlueRun Ventures

Felicis Ventures is a venture capital firm based in Menlo Park, California. The firm invests in seed through Series C stage companies across multiple sectors and industries reinventing core markets, as well as those creating frontier technologies. Felicis currently manages over $2B in capital across 8 funds. The firm is an early backer of more than 40 companies valued at $1B+. More than 90 of its portfolio companies have been acquired or gone public since the firm was founded by Aydin Senkut in 2006.

Felicis

As one of the established firms in the venture industry, Grotech Ventures has built a reputation for being a collaborative, long-term partner for CEOs and entrepreneurs by aligning their definition of success with that of their partners. They initially invest between $500,000 and $5 million in high-growth technology companies, reserving significant capital for subsequent investments to support companies through their early and growth stages. They look to partner with entrepreneurs who have fresh ideas, breakthrough innovations, and unconventional approaches that will yield explosive growth. They believe that their ability to meaningfully contribute to a business’s development is just as important as the capital they invest. As such, they seek investment opportunities that offer them the chance to leverage the experience, insight, and network they have built since their inception in 1984. Their approach is personal and long-term, not institutional.

Grotech Ventures

SV Angel is a service organization, investing in founders who share these values. They support entrepreneurs in building lasting companies by assisting at key inflection points and leveraging networks to help them propel their businesses forward.

SV Angel

Core Innovation Capital is a fintech venture capital firm investing in companies committed to empowering small businesses and everyday Americans. Their portfolio companies deliver more efficient, well-designed solutions that save people time and money, create upward mobility, and scale broadly — driving both profit margins and consumer value.

Core Innovation Capital

BoxGroup is an early-stage investment fund that invests in technology companies. The fund aims to invest in the consumer, enterprise, fintech, healthcare, life science, and marketplaces industries at the earliest stage, as early as pre-seed round and as late as Series A. It supports companies based on a conviction in the team and seeks entrepreneurs working at the beginning of movements in existing markets or new markets yet to be created and with visions to create the next generation of category-defining businesses.

BoxGroup

Founded in 2015, Wildcat Venture Partners is a Silicon Valley-based venture capital firm that invests in early stage technology companies. Wildcat invests in B2B and B2B2C startups leveraging key technologies such as Machine Learning/AI, IoT, and Cloud & Mobility in the following markets: Digital Health, EdTech, Enterprise SaaS and FinTech. The Wildcat team brings decades of entrepreneurial experience, venture experience, and deep domain expertise to help early stage companies effectively navigate through the Traction Gap® and go on to scale. Wildcat’s current investment portfolio includes companies such as: Aceable, Amplero, C3.ai, Carrum Health, Clover Health, GreenFig, LeaseLock, Obo, Ritual, Tuition.io, Vlocity, what3words, and Zebit.

Wildcat Venture Partners

Propel is investing in founders creating “the new economy.” The financial services sector is the primary driver of many economies, and opportunities to enable, accelerate, deliver, and secure value exchange are immense and diverse. Propel invests primarily from Pre-Seed to Series A in the Americas with initial check sizes from $500k to $5M with follow-on capital much higher. Portfolio companies include Coinbase, Nomad, Neon, Guideline, Groww, SumUp, Newfront, and Safebooks. Propel is headquartered in the SF Bay Area and has an office in Jackson Square.

Propel

Valor invests in financial inclusion technology platforms that support the demographic transformation of the United States into a minority-majority economy. Over 70% of our portfolio is led by underrepresented founders. We focus on leading seed rounds primarily in the Southeast. We run the largest pitch event for underrepresented founders in the country, Startup Runway, which is a 501c3 Foundation. Learn more at www.valor.vc.

Valor Ventures

Drum

Drum is a new gig economy platform that aims to improve the lives of millions. Set to launch in the third quarter of 2019, Drum allows any business to stand up a sales force faster and easier than it is to launch an AdWords campaign.

<div>Drum is a link-in-bio tool for creators, which allows them to showcase their content and connect with their audience. Through the platform, creators can link video and audio clips from popular social media sites as well as add their social media page links. Additionally, creators can organize links into collections, feature their favorite content, and track its performance with in-app analytics on visits, clicks, and revenue. Further, Drum Shops (launched in November 2021) allows users to create their own storefront, featuring personalized video messages, merchandise, and digital products such as ebooks. Drum charges a 5% commission and USD 0.3 fixed rate per transaction.</div>

Giving creators the power of content monetization and audience engagement.

Creator Economy

The Drum Awards for Marketing judges on how to write a winning report

<div>
 
 Drum is a link-in-bio tool for creators, which allows them to showcase their content and connect with their audience. Through the platform, creators can link video and audio clips from popular social media sites as well as add their social media page links. Additionally, creators can organize links into collections, feature their favorite content, and track its performance with in-app analytics on visits, clicks, and revenue. Further, Drum Shops (launched in November 2021) allows users to create their own storefront, featuring personalized video messages, merchandise, and digital products such as ebooks. Drum charges a 5% commission and USD 0.3 fixed rate per transaction.
 
 
 In addition to its link-in-bio tool for creators, Drum also offers the Drum for Business platform. The platform allows creators to earn referral revenue for each successful transaction made by promoting offers to their followers. Once a creator selects a referral program, Drum auto-generates a web page for it and provides automated referral reminders to fans. Drum takes a transaction fee of 15% from commissions earned. 
 
</div>

Patreon provides a platform for creators to offer numerous types of content (videos, text, podcasts, images, etc.) for which fans can subscribe to a monthly membership without any ads or algorithms. Patrons (Patreon subscribers) can pay monthly or per post for content access, in addition to the pay-what-you-want option. Creators are paid monthly or for every new post uploaded. They can offer rewards for different tiers, including meeting patrons or custom work upon the patron’s request. Creators are offered three packages: Lite, Pro, and Premium. Lite offeirs basic creator tools for a membership business with no tiers for fans; Pro offers additional tools and perks (e.g., workshops) with unlimited membership tiers; Premium caters to established companies with a large following, earning a monthly income of USD 5,000 or more, offering Pro services in addition to advanced features and Dedicated Partner Manager services. Creators can start for free and are charged a monthly commission based on their plan when they start earning: 5% (Lite), 8% (Pro), and 12% (Premium), as well as payment processing fees.&nbsp;In&nbsp;<a href="https://sp-edge.com/updates/36100">November 2024,</a> Patreon introduced new features allowing creators and fans to gift memberships and offer subscription discounts.The company revealed in November 2021 that it is building a video hosting platform with a native player to eliminate the reliance of third-party video hosting platforms such as YouTube and Vimeo for creators to share video content with their patrons.Memberful, a Patreon-owned membership software platform for independent creators, launched a newsletter feature in October 2021, allowing creators to send news emails to their subscribers. In the future, creators will be able to make posts publicly viewable and schedule and send targeted emails to specific groups of subscribers. Notably, Memberful’s paid plans (charged monthly) retain 4.9% of creator revenue, while competitor Substack retains 10%.Patreon acquired tech recruiting firm, Clear Talent, in August 2021 to scale up talent and build its engineering, product, and design team..Key Customers and partnershipsThe company has partnered with third-party services, including Vimeo (to host videos) and Discord (for community chats).&nbsp;As of August 2022, Patreon had more than 250,000 creators, over 8.5 million active subscribers, and had paid out more than USD 3.5 billion to creators.&nbsp;&nbsp;&nbsp;

Patreon

<div>
 
 Substack offers a publishing platform that encompasses design, analytics, and payment infrastructure to assist newsletter subscriptions. The platform enables writers to focus on content creation and monetization via subscriptions. Writers can build their own paid newsletter subscription businesses and may choose to start with free newsletters for lead generation. Newsletters can be published to the web in addition to individual email addresses and its mobile app.&nbsp; The platform has a dedicated discovery section ranking the top newsletters, which are then promoted based on &ldquo;internet points&rdquo;. The platform supports podcasting by allowing writers to embed MP3s into their newsletters.
 
 
 The company launched multiple product improvements over the years, including video creation and editing features (
 <a href="https://sp-edge.com/updates/24569">
 November 2023,
 </a>
 the capacity to publish video podcasts, create interactive AI-generated transcripts, and customize shareable video clips
 ), AI-powered audio transcription tools (
 <a href="https://sp-edge.com/updates/21412">
 August 2023,
 </a>
 featuring transcript generation and audiogram creation capabilities), Private Substacks (
 <a href="https://sp-edge.com/updates/15987">
 January 2023,
 </a>
 where readers can request to subscribe to read users posts) Substack Grow (
 <a href="https://sp-edge.com/updates/4243">
 August 2021
 </a>
 , to help writers add paying subscribers in), Substack Local (
 <a href="https://sp-edge.com/updates/3163">
 April 2021
 </a>
 , an initiative to support the local news ecosystem), Substack Pro (to offer advance payments for certain writers), Substack Defender (July 2020, to offer legal support to writers in).&nbsp;&nbsp;
 
 
 Writers have to bring in their own readers, and once they start earning (at a minimum of USD 3 per month), a commission of 10% (plus the Stripe payment processing fee) will be charged on the writer&rsquo;s income. Additionally, Substack stated that it has no plans to include advertisements as an additional revenue stream within the platform. By July 2021, the company reported its top 10 publishers bring in more than USD 20 million per year in combined subscription revenue. Moreover, the company has attracted famous journalists such as Andrew Sullivan, Casey Newton, and Edith Zimmerman. Substack had more than 500,000 paid subscribers as of March 2021.&nbsp;
 
 
 Other notable events include the acquisition of subscription-based social networking app Cocoon in 
 <a href="https://sp-edge.com/updates/5113">
 August 2021
 </a>
 , the acquisition of Australian public correspondence startup Letter in 
 <a href="https://sp-edge.com/updates/4601">
 July 2021
 </a>
 and the funding of podcast network Booksmart Studio&rsquo;s launch in 
 <a href="https://sp-edge.com/updates/4390">
 July 2021
 </a>
 .
 
 
 Funding and financials
 
 
 The company&rsquo;s most recent funding round was Series B funding worth USD 65 million in 
 <a href="https://sp-edge.com/updates/3156">
 March 2021
 </a>
 . The round was led by return investor Andreessen Horowitz, valuing Substack at approximately USD 650 million. The funds are to be utilized to rapidly expand the Substack Pro program alongside the implementation of other features.&nbsp;
 
 
 Substack reported a net loss of USD 22.9 million in 2021, having grown from a net loss of USD 2.3 million in 2020.
 
</div>

Substack

<div>
 
 Cameo offers a platform where creators, such as influencers, celebrities, athletes, artists, and musicians, can provide personalized videos and shout-outs to fans as per their request, charging for each video from USD 5 to as high as USD 2,500. Creators who have a minimum of 20,000 Instagram followers are automatically admitted onto the platform, where they set their own price and can choose to accept a fan request or not within seven days. The creator must fulfill the request within a week, which the fan can download and share. Additionally, Cameo provides a messaging option for less expensive creator/fan interactions. Cameo takes a 25% commission on each transaction on the platform.
 
 
 As of September 2020, Cameo had more than 30,000 creators across multiple industries. Cameo reported that it generated around USD 100 million in video transactions in 2020, with more than 2 million video messages being shared on its platform since launch, of which 80% were gifts for others. Furthermore, the company reported its creators and fans are based in 138 and 178 countries, respectively, with almost 20% of Cameos being purchased from outside of the US as of March 2021. For example, Cameo entered into a commercial partnership (
 <a href="https://sp-edge.com/updates/8576">
 February 2022
 </a>
 ) with Softbank, an existing investor of Cameo, to add more Japanese creators and expand its platform in Japan as a culturally fluent localized version.
 
 
 Cameo acquired marketing and merch company Represent (October 2021) whose clients include Jennifer Lopez, Ed Sheeran, Leonardo DiCaprio, and Matthew McConaughey, among others. The acquiring company will onboard the Represent team as well as Represent&rsquo;s existing client relationships. In the near term, Cameo plans to allow fans to purchase &ldquo;gift bundles&rdquo; that pair a Cameo video with related merchandise from the creator. The company hopes to introduce new forms of creator-fan engagement, establish new creator revenue opportunities, and offer non-profit organizations a new way to raise funds.
 
 
 Funding and financials 
 
 
 The company&rsquo;s most recent funding round was Series C funding worth USD 100 million in March 2021, which valued the company at over USD 1 billion, achieving unicorn status. The funds are to be utilized to enhance the Core Cameo experience and capabilities, create new creator-fan engagement products (including Fan Clubs and Cameo Calls), and develop Cameo's B2B business. The company also plans to continue its international expansion.
 
</div>

Cameo

<div>
 
 Buttondown offers a publishing platform for writers to create and distribute newsletters on a subscription basis (price set by the writer) or for free. The platform does not charge writers until they reach 1,000 subscribers, after which they are charged a monthly fee of USD 5 per thousand subscribers. Buttondown also offers advanced features for professionals at a monthly fee of USD 29. Writers can send multiple separate newsletters from the same account, catering to different audiences by maintaining separate mailing lists.
 
 
 The platform also provides writers with user-specific analytics and insights, including features such as side-by-side comparisons of multiple emails. Buttondown has integrated with numerous third-party providers, Ghost and Medium (blogging platforms), Squarespace and Weebly (website building and hosting service providers), and web application integrator, Zapier.  As of December 2020, the company is run entirely by the CEO and founder, Justin Duke, and reported to have a monthly cost base of around USD 1,100. Furthermore, the CEO has made a commitment to donate at least 10% of profits to the software that enables it.
 
</div>

Buttondown

<div>
 
 Disciple Media, headquartered in the UK, offers bespoke community media apps for creators to privately share and own their content while having control, especially regarding monetization. Creators can use the platform to promote their brand, increase reach and engagement with fans, and monetize by charging fans a monthly subscription for access in addition to in-app purchases, sponsorship, and advertising. The company claims that the app-creating process had been reduced to 10 minutes since 2017.
 
 
 The company reported 200% revenue growth and recurring revenue growth of 160% in 2020. As of July 2021, the platform has reached over 500 global communities (up from 200 in May 2020) with 2 million members using the platform. The company claims that the growth of recurring revenue by more than 850% in 2019 was driven by monthly growth of 15% in new communities and 20% in members.
 
 
 Disciple Media raised USD 6 million in a Series A funding round in July 2021, led by previous investors including Nick Mason (Pink Floyd drummer) and Rob Pierre (founder and CEO of Jellyfish), among others. In addition to the company&rsquo;s fundraising, Eirik Svendsen&mdash;an expert in online marketplaces, SaaS, and the publishing and media industry&mdash;has come on as Chairman of the Board.
 
</div>

Disciple Media

Platforms that allow creators to share several types of content. Some platforms also offer fan engagement/ interactions with the creative artist via videos/ live streams.

Platforms that offer exclusive content to signed up members.

Platforms that allow creators to share their written works and blogs.

Platforms that provide tools to discover relevant analytics, produce content, engage with the audience, and help with the overall process.

Platforms that allow creators to share one of either videography, live streams, photos, music or audio podcasts with fan engagement capabilities.

Blockchain-based Non-Fungible Tokens (NFTs) allow creators to transfer ownership of their content via platforms that share proceeds with buyers, sellers, creators, and platforms via smart contracts.

Web3 enables creator monetization by providing decentralized platforms for creators to engage with their audience

NFT platforms segment uses metaverse concepts

Drum

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