New York-based Bloom is a virtual mental health provider that provides self-therapy options. Bloom’s app allows individuals to receive video-based cognitive behavioral self-therapy sessions to tackle sleep, anxiety, stress, and other mental health-related problems. All self-therapy sessions are put together by a clinical psychologist, Dr. Seth Gillihan, who has authored books on cognitive behavioral therapy. The platform is available globally via the Apple app store and has over 500 sessions available covering topics such as burnout, anxiety, confidence, self-esteem, inspiration, and motivation.
Bloom operates both on a B2B2C basis, working with enterprise clients to provide its services for employees, as well as on a D2C basis.
The platform operates on a subscription basis and charges users either a monthly or annual fee with plans starting from USD 1 per week.
Funding and financials
In November 2022, Bloom raised USD 8 million in a seed funding round led by Target Global along with participation from other venture capital firms and angel investors. The company did not specify what the funds would be used for.
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