Triller, previously known as FITE, is a global streaming platform specializing in live sports and entertainment events. Originally founded in 2015, the platform has grown to serve over 8 million registered users worldwide. Its core offerings revolve around combat sports, including boxing, mixed martial arts (MMA), wrestling, and other related events.
Triller's platform encompasses pay-per-view (PPV) events, subscription packages like Triller TV+ and AEW Plus (providing on-demand access to premium PPV events after 30 days), and the free ad-supported TrillerTV 24/7 channel. The technology utilizes proprietary AI tools to enhance the viewing experience. Triller has secured exclusive rights to broadcast marquee events like Tyson-Jones Jr., Jake Paul-Ben Askren, and De la Hoya-Belfort, in addition to partnerships with major promotions including Top Rank, Bellator, ONE Championship, and AEW.
In December 2023, FITE rebranded as TrillerTV, signaling its expansion into new sports categories beyond combat sports, facilitated by the resources of its parent company, Triller. The platform aims to continue improving its technology to deliver a top-notch user experience across various devices, including mobile apps, smart TVs, and streaming devices.
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