KICKS CREW

KICKS CREW is a leading global digital marketplace for authentic sneakers and apparel. Founded in 2008, the company operates on a unique business-to-business-to-consumer (B2B2C) model, partnering exclusively with verified retailers and brands from over 50 countries to ensure authenticity. With a vast network of authorized sellers, KICKS CREW offers a wide selection of over 400,000 unique styles, including rare and hard-to-find sneakers.

The platform utilizes RFID technology to tag each pair of sneakers with a signature zip tie, enabling customers to trace the item's origin and retailers to maintain control over their inventory until a sale is made. KICKS CREW's authentication process involves rigorous quality checks, guaranteeing that all items sold are brand new and in excellent condition.

KICKS CREW experienced significant growth in recent years, with its gross merchandise value increasing fifteenfold in 2021 compared to 2020. The company's traffic also grew more than five times year-to-date since January 2021, driven by substantial growth in key markets like the US, Australia, and Canada.

In March 2022, KICKS CREW raised USD 6 million in Series A funding led by Gobi Partners, Pacific Century Group, and DL Securities. The investment aimed to strengthen the company's US presence, attract talent across various teams, and establish a headquarters in Los Angeles.