Netherlands-based Trengo is an after-sales service provider that streamlines customer requests across messaging channels (email, chatbots, social media messaging) into a shared team inbox. It also facilitates lead generation through its live chat powered by Trengo Flowbot and through its integration with CRM platforms such as Pipedrive, Hubspot, and Salesforce. The platform features team chat, a mobile application, customer satisfaction surveys, and a help center. As of August 2024, the platform had 19 integrations, which included ecommerce platforms WooCommerce and Shopify.
The platform’s edge is its “Flowbot,” which differentiates itself from a chatbot by engaging with customers based on 1) forwarding the client to the relevant team or 2) providing more information to the customer based on multiple-choice questions. Additionally, it allows Trengo users to build a personalized chatbot with a standard set of answers for FAQs.
The company claims to have achieved a 50% reduction in response time, a 40% increase in customer retention, and a 70% increase in repeat business.
Key customers and partnerships
The platform caters to a range of industries, including ecommerce, automotive, municipalities and education, transport and logistics, HR and recruitment, and IT and telecom. As of August 2024, Trengo served 20,000 users across 3,000+ companies in 60 countries. Its customers included Oppo, PPG, Global Indian International School, Pixum, and Cold Jet.
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