Charisma

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UK-based Charisma.ai specializes in GenAI-powered storytelling. The company offers a no-code story engine that enables the creation of interactive and immersive experiences through virtual characters with developed personalities—voices, emotions, memories, and goals. These capabilities are applied across various formats including web, apps, gaming, VR, and other platforms. The company ensures writers are still involved in the character creation process and replaces traditional coding with natural language. Users can access a range of foundation models for generating text, including that of OpenAI and Anthropic.

The company generates revenue via licensing its tech, where users pay for “credits” (allowing them to perform actions on the platform). 

Key customers and partnerships

Notable customers include Oxford University, Warner Bros., and Dreamworks, among other brands. 

Funding and financials

In June 2023, the company raised an undisclosed amount of seed funding through Comcast NBCUniversal LIFT Labs as part of its Generative AI Accelerator program. Funds were earmarked to further develop Charisma.ai’s storytelling tools and expand its market reach, particularly in media, entertainment, and gaming.

In June 2022, the company received funds from Epic Games’ MegaGrant program. The funds were earmarked to build support for the latter’s MetaHumans digital human creation platform.

HQ location:
Oxford GBR
Founded year:
2015
Employees:
11-50
IPO status:
Private
Total funding:
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Last Funding:
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Last valuation:
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