Neon Financial Inc.

Overview
Buy Now, Pay Later?
Product stageSegments
Minimum Viable Product
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B2C (App+Virtual Card)
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Neon Financial is a payment solution for essential household bills such as rent, utilities, and insurance. It automates payments as they become due and deducts the amounts from the user's connected bank account. Furthermore, it provides personalized analytics (e.g., bill trends based on payment history) and a savings tracker on the user dashboard. Neon has partnered with BillFixers, a bill negotiation company, to help users get better deals on their bill payments. Users can sign up for an annual credit line of USD 12,000 at 0% APR and add bills to their accounts. The platform charges a USD 10 fee for late payments.

The Neon management team consists of individuals with considerable experience in lending. This includes Megha Agarwal (co-founder and CEO), who previously served at a fintech lending company, Avant. In addition, Avee Dey (co-founder and CTO) spent six years at Capital One and Discover (credit card issuer).

Neon operates a subscription-based model that includes a freemium plan, allowing users to pay in four equal installments. It also includes waivers on credit card convenience fees for utility bills (up to USD 10 per month). The platform’s paid plan starts at USD 25 per month and extends annual credit up to USD 24,000, with up to USD 100 per month waived in credit card convenience fees. Under this plan, users can add non-essential bill payments as well. The platform claims it saves between USD 125-USD 250 per month for its customers.

Key competitors: None comparable (Neon Financial's unique focus verticals include essential household bills such as rent, utilities, and insurance)

HQ location:
Chicago IL USA
Founded year:
2020
Employees:
1-10
IPO status:
Private
Total funding:
USD 63.9 mn
Last Funding:
USD 60.0 mn (Debt Financing; Oct 2021)
Last valuation:
-
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Product Overview
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Company profile
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