Klaviyo, an email and SME marketing platform specializing in ecommerce brands, launched Klaviyo One, an enterprise solution specialized for large brands to unify customer data to enable personalized customer experiences at scale.
Key features of the new solutions include the following: 1) creating a unified view of customer data where the platform can ingest, unify, store and analyze customer data, 2) automated A/B testing, reporting, and revenue attribution, and 3) the ability to integrate it across 220+ integrations.
Large brands currently using Klaviyo’s solutions include ColourPop, Spanx, Steve Madden, TaylorMade, and Citizen Watch.
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