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Braze launches customer journey orchestration tool
Marketing Automation
Jul 12, 2022
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Marketing Automation

Marketing Automation

Jul 12, 2022

Braze launches customer journey orchestration tool

Product updates

  • Braze, a customer engagement platform, announced the launch of Braze Canvas Flow, a customer journey orchestration tool for brands to build multi-channel customer experiences. 

  • The new tool utilizes a proprietary no-code visual development environment that includes an updated user interface, real-time customer orchestration, and personalization features as well as enhanced experimentation capabilities, enabling brands to design multi-step customer journeys to optimize marketing campaigns without the need for coding expertise. 

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