FloodFlash, a UK-based parametric flood insurance company, has announced its plans to enter the US market, led by Mark Hara as Chief Executive Officer (CEO) for its North America operations.
Hara will oversee the development and execution of the US go-to-market strategy with the company’s offerings initially launching for commercial properties in Florida, Virginia, Texas, Louisiana, and California.
Hara formerly worked at P&G and Nationwide, and he has also led and successfully exited two insurtech firms Mylo and BoldPenguin.
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