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Partnerships
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Wejo partners with CBC North Carolina to introduce connected vehicle data-driven infotainment insights
Auto Tech
Dec 29, 2022
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Dec 29, 2022

Wejo partners with CBC North Carolina to introduce connected vehicle data-driven infotainment insights

Partnerships
Product updates

  • Mobility data provider Wejo partnered with media company Capitol Broadcasting Company (CBC) of North Carolina to pilot and introduce connected vehicle data-driven infotainment insights.

  • The data provided would include when, which radio stations and the duration users listened, powering audio listening insights, and measurement solutions. The data will help broadcasters to understand their in-vehicle listeners and market behaviors better. 

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