French Metaverse platform and NFT marketplace, Digital Village, raised USD 4 million in seed funding led by L’Oréal’s corporate venture capital fund, BOLD, with participation from Venture Reality Fund, Venrex, British Fashion Council, and other undisclosed participants. As part of the investment, BOLD received a minority interest in the company and marked L’Oréal’s first venture capital investment in the metaverse space.
The funds are to be utilized in adding tools to power 3D world development, avatar customization, and virtual store creation in the company’s metaverse platform.
Founded in 2021, Digital Village offers social and gaming metaverse platforms, custom avatars, and assets alongside a blockchain-agnostic Digital Village (DV) marketplace. The DV Marketplace enables users to create and exchange digital assets as NFTs.
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