Birdseye, a Canada-based ecommerce analytics platform, raised USD 500,000 in a pre-seed funding round led by Drive Capital.
The company plans to use the funds to enlarge its primary engineering team and further advance its technology in AI-based marketing.
Birdseye provides a proprietary data and analytics solution for Shopify brands to optimize marketing strategies. The platform features a centralized database, user-friendly visualization tools, and AI-powered analysis and recommendations, all accessible through a comprehensive dashboard. Birdseye's real-time data analysis tools can automatically identify the most valuable products, ads, channels, and customer segments without requiring tedious manual input or complex reporting.
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