Genies has launched an AI-powered feature to create personalized avatars for celebrities. The new offering aims to provide a more customized and interactive experience, allowing celebrities to engage with their fans through virtual representations.
The AI-driven feature by Genies enables the creation of avatars that can mimic the real-life actions and emotions of celebrities. These avatars can be used across various platforms, including social media, to interact with fans and followers. The technology utilizes machine learning to analyze and replicate the unique characteristics and behaviors of individuals, providing a more personalized and engaging virtual presence.
Analyst QuickTake: The news builds on the company’s launch of a developer kit in May 2023, which included an Avatar Framework, XR compatibility, and an AI Generative Gameplay Bot, enabling creators to build personalized avatar experiences. To help bolster developer uptake for the tools, the company subsequently launched a USD 1 million Developer Engagement Fund to reward developers who build experiences via the developer kit.
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