RightBound, a sales automation platform, raised USD 12 million in Series A funding led by Innovation Endeavors. The round also included the participation of IBI Tech Fund and Operator Collective.
The fresh funds will be directed toward increasing headcount; the company has 20 full-time employees as of May 2021 and plans to double its headcount by 2022 across its offices in the US and Israel. The company stated that its revenue grew by 100% QoQ over the past year.
Founded in 2019, RightBound is an AI-driven outbound sales platform that assists sales representatives in sales prospecting and outreach. In addition, the platform optimizes sales playbooks and processes, adjusting sales cadences based on customer profiles. RightBound’s platform integrates with Salesforce, SalesLoft, Outreach.io, and Hubspot. The company claims to achieve a 20%-40% increase in outbound sales and a 100% increase in ROI within three months.
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