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Funding
Arcane raises USD 5 million in seed funding to expand team
Marketing Automation
Dec 14, 2023
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Marketing Automation

Marketing Automation

Dec 14, 2023

Arcane raises USD 5 million in seed funding to expand team

Funding

  • Arcane, a UK-based marketing workflow automation platform, raised USD 5 million in a seed funding round led by Accel, with participation from Meta's Connor Hayes, Tom Blomfield, and the former CEO of Monzo.

  • The company plans to use the funds to hire backend and data engineers to join Arcane's 14-member team. The public launch of a self-service offering is planned for the end of Q1 2024, around March or April.

  • Arcane is an AI-powered marketing platform that automates tasks and accelerates campaign management. It features a library of workflow automations, an AI assistant for quick insights, and a unified dashboard to track campaigns across channels. Tailored for content, social and performance marketers, it includes email Q&A engagement sentiment analysis, organic performance reporting, and competitive ad research. With a centralized asset library, Arcane enables marketers to focus on strategy and creativity while improving efficiency.

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