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Product updates
RELEX Solutions introduces new AI-driven price optimization capabilities
Supply Chain Tech
Dec 13, 2023
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Supply Chain Tech

Supply Chain Tech

Dec 13, 2023

RELEX Solutions introduces new AI-driven price optimization capabilities

Product updates

  • RELEX Solutions, a company offering unified retail and supply chain planning solutions, has unveiled a new AI-powered service for price optimization. This platform helps retailers set and optimize pricing rules with the aim of boosting sales and profit margins and gaining a competitive edge.

  • The AI-driven price optimization solution has multiple key features, like customizable pricing strategies to meet specific retail objectives, integration with predictive analytics and price elasticity models for evidence-based pricing decisions, and streamlined pricing processes with collaboration features. Moreover, retailers are offered scenario testing to understand the implications of price changes on several commercial parameters.

  • The unified solution with other RELEX services, including promotion planning, also simplifies decision-making processes across various commercial operations. Users can reportedly expect a swift return on investment following deployment.

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