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Tamara partners with Paymob to expand product reach across GCC region
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Jan 8, 2024
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Buy Now, Pay Later

Buy Now, Pay Later

Jan 8, 2024

Tamara partners with Paymob to expand product reach across GCC region

Partnerships

  • Saudi Arabia-based Tamara, a BNPL service provider, and Egypt-based Paymob, a payment gateway platform, announces its partnership to integrate Tamara's BNPL offering with Paymob's payment platform to facilitate installment payments for customers in the Gulf Cooperation Council (GCC) region.

  • Founded in 2015, Paymob offers digital payments infrastructure and gateways for small and large businesses accepting payments online and in-store.

  • Tamara and Paymob are partnering to simplify payment processes for small and medium-sized enterprises (SMEs) in the Middle East by combining Tamara's BNPL solution with Paymob's infrastructure and allowing customers to pay in four installments without extra fees or interest. The integrated solution will primarily be targeted to merchants in Saudi Arabia and the UAE, with plans to extend this offering to other regions later.

  • Tamara currently serves over nine million registered users and has over 30,000 merchants partners, while Paymob currently serves 250,000 merchants in the Middle East.

  • Analyst QuickTake: Today’s partnership announcement comes nearly three weeks after the company raised USD 340 million in Series C funding with post-money valuation of USD 1 billion to expand its product offerings and services focused within the banking sector in Saudi Arabia and across the GCC region. 

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