Amazon has developed a new feature for its Fire TV devices, the Titan Image Generator, which allows users to create AI-generated images via voice commands.
The Titan Image Generator, launched in the US for Fire TV Stick 4K Max and Omni QLED Series users, enables the conversion of spoken text into AI-generated images. By interacting with Alexa via the TV remote, users can create backgrounds based on their requests that can then be customized with various artistic styles.
While the feature currently does not support customization of existing images, Amazon has unveiled plans for continual improvements. The rollout is also associated with the recent AI enhancements to the Alexa experience, including heightened voice search capabilities.
Analyst QuickTake: Amazon introduced Titan Image Generator in November last year, an image creation AI model available as a part of Amazon's Titan suite on AWS, marking Amazon’s entry into the realm of AI-generated art alongside tech giants, like Google, Meta, and Microsoft. The tool allows to generation of images from text prompts and allows editing existing images by altering backgrounds.
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