Meta, the technology company that owns social media platforms such as Facebook and Instagram, has announced plans to label and identify AI-generated images on its platforms.
The labels will be added to images made by third-party tools like Google, Microsoft, OpenAI, Adobe, Midjourney, and Shutterstock, as well as its own AI-generated images, adding a label known as "AI generated" to images created.
This feature will not extend to videos or audio produced by AI yet. Also, there will be an option for users to mark content they share as digitally created or altered.
Analyst QuickTake: This move is expected to provide more transparency for users of the technology. This is due to users increasingly encountering AI-generated content and the demand for transparency around it. The labels will enhance credibility and help to avoid misinformation, especially in the run-up to various important global elections.
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