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Apple reportedly prepares for international launch of Vision Pro headset
Extended Reality
May 13, 2024
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Extended Reality

Extended Reality

May 13, 2024

Apple reportedly prepares for international launch of Vision Pro headset

Geographic expansion
Industry news

  • Bloomberg's Mark Gurman reported that Apple is gearing up for the international launch of its mixed reality headset, the Vision Pro. The device is rumored to be introduced globally after the Worldwide Developers Conference next month.

  • Apple is reportedly conducting a four-day training program for staff in countries such as China, Germany, and Japan to demo the Vision Pro headset to consumers.

  • Analyst QuickTake: If true, the news indicates Apple’s first wave of global rollouts for its Vision Pro headset, currently purchasable solely in the US. The company previously confirmed that it would be launching the Vision Pro in China later in 2024, despite rumors of cuts in Vision Pro headset shipment forecasts. 

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