Snap announced the addition of its AR functionalities to desktops via its Google Chrome extension "Snapchat Camera for Chrome." The extension allows users to enable AR lenses directly on their webcams. However, these lenses require signing in with a Snapchat account.
The Snapchat Camera for Chrome extension can be used for video calls, live streams, and video recordings. Additionally, users are not restricted to a limited collection of filters, as they can also employ any custom lenses they have created on Snapchat.
Analyst QuickTake: The announcement broadens mediums of using Snap’s AR filters, which were largely restricted to mobile phones in the past. The news also follows the company’s partnership with Microsoft to add Snapchat Lenses to Microsoft Teams. Notably, Google Meets added AR effects for users back in July 2021 as well.
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