Trip.com has established a strategic partnership with Prioticket, a connectivity platform specializing in managing, selling, and distributing tours and experiences. This aims to bolster Trip.com's access to additional reservation systems, focused on experiences.
This collaboration allows Trip.com Group to use Prioticket's API integration to connect with associated suppliers and partners, increasing the group's access to over 50 additional reservation systems. It also enables the automatic updating of prices and inventory, ensuring accurate information for travelers. This is expected to broaden its international network, especially in Europe, the Middle East, and the US.
Prioticket provides end-to-end ticketing solutions, allowing businesses to sell online and onsite while offering tools for managing products, marketing, pricing, operations, and reporting. It connects over 100 destinations through a marketplace, using 50+ reservation system integrations to offer a wide range of tours, activities, and experiences in over 30 countries.
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