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Bluewhite partners with New Holland to expand autonomous farming
Smart Farming
Aug 26, 2024
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Smart Farming

Smart Farming

Aug 26, 2024

Bluewhite partners with New Holland to expand autonomous farming

Partnerships

  • Bluewhite, an Israeli smart farming platform, has formed a multi-phase partnership with New Holland, a CNH Industrial brand, to collaborate on the distribution, manufacturing, and integration of Bluewhite's autonomous solutions for New Holland tractors in North America.

  • This partnership intends to enable New Holland tractors to operate fully autonomously in orchards, vineyards, and other specialty crop operations. This would address immediate challenges, such as labor shortages and rising operational costs, in the specialty crop market.

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