Blue Yonder, a subsidiary of Panasonic, has partnered with FPT Software, a global IT company, to deliver tailored supply chain management solutions in Southeast Asia.

The partnership targets six key markets: Singapore, Malaysia, Thailand, Indonesia, Vietnam, and the Philippines. It combines Blue Yonder's AI-powered supply chain platform with FPT Software's regional expertise to address unique industry challenges. The collaboration aims to provide customized, efficient supply chain strategies, leveraging Blue Yonder's end-to-end visibility solutions and FPT Software's local market knowledge and implementation experience.

This partnership is expected to meet the growing demand for digital transformation in supply chain management across Asia, offering businesses enhanced efficiency, resilience, and adaptability in their operations.

Analyst QuickTake: Since the beginning of this year, Blue Yonder has been pursuing acquisitions to enhance in-house capabilities. In February 2024, the company acquired Flexis AG, and in March 2024, it acquired One Network Enterprises. Following these acquisitions, the company seems to be focused on expanding its market reach.