Uber and car rental marketplace Turo announced a multi-year partnership to integrate Turo's vehicle selection into the Uber app.
Starting in early 2025, Uber users in the US, UK, Canada, Australia, and France can rent from Turo's selection of over 1,600 vehicle makes and models directly through the Uber Rent platform. This partnership aims to provide more opportunities for Turo hosts and expand rental options for Uber customers.
The collaboration is reportedly expected to support Uber's growth in the travel sector and Turo's expansion in the car-sharing market. Both companies view the partnership as a way to reduce private car ownership and promote more efficient use of existing vehicles.
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