ORO Labs, a SaaS company offering a smart workflow orchestration platform for procurement, has introduced new GenAI capabilities to simplify the procurement experience for business users while maintaining security and flexibility.

The new features include intent detection, category recommendations, buying channel guidance, supplier recommendations, smart PO/PR creation, and intelligent proposal reviews. Together, they guide users through the procurement process without requiring prior knowledge of company policies or procedures.

Analyst QuickTake: Integration of GenAI in procurement management has been a trend lately. In August 2024, total spend management platform provider Coupa introduced over a dozen GenAI-driven innovations to help companies optimize process efficiency and improve productivity . SaaS supply chain risk management platform Avetta also introduced a GenAI-based assistant to boost contractor compliance and enhance safety measures within supply chains in January 2024.