Orbia Netafim, a precision agriculture company, has expanded its strategic collaboration with Bayer to develop integrated digital farming solutions.
The partnership introduces HortiView, Bayer's new digital platform for data collection, which will integrate with Orbia Netafim's irrigation insights and the GrowSphere irrigation system. The combined solution aims to provide fruit and vegetable growers with tailored recommendations for optimizing crop production and resource usage.
Analyst QuickTake: The collaboration builds on the companies' previous joint initiatives, including the Better Life Farming initiative, crop protection solutions for US almond growers, and EU Farm2Fork projects. The companies plan to explore further digital connectivity across agricultural value chains.
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