Mobiz, a personalized mobile marketing platform has raised USD 4 million in seed funding led by HAVAIC and Futuregrowth Asset Management.
The South Africa-based firm plans to utilize the funds to bring its product to the US while continuing to refine its product offering.
Founded in 2014, Mobiz’s no-code product allows marketers to build personalized mobile SMS landing pages that can create individually personalized customer experiences such as customer unique discounts, deals, and relevant content, by leveraging first-party customer data. The firm claims its users experience a 98% SMS open rate and have shown a 30x increase in engagement levels compared to emails. As of November 2021, Mobiz served 100+ brands including New Balance, Experian, Momentum, and Homechoice. Mobiz has also participated at Alchemist Accelerator—a top-rated B2B accelerator in Silicon Valley.
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