All Updates

All Updates

icon
Filter
Geographic expansion
Partnerships
Magnite partners with Samsung Ads to launch CTV advertising in India
Marketing Automation
Feb 8, 2022
This week:
Product updates
MineOS launches DSR management 2.0
Digital Privacy Tools
Yesterday
Product updates
LatticeFlow launches the first evaluation framework for EU AI Act compliance
Generative AI Infrastructure
Yesterday
Partnerships
Zscaler and Okta partner to enhance zero trust security initiatives
Identity & Access Management
Oct 16, 2024
Partnerships
Zscaler and Okta partner to enhance zero trust security initiatives
Next-gen Cybersecurity
Oct 16, 2024
Funding
Herald raises USD 12 million in Series A funding to enhance AI capabilities
InsurTech: Infrastructure
Oct 16, 2024
Partnerships
ActiveViam partners with MongoDB to enhance real-time data analytics for financial industry
Data Infrastructure & Analytics
Oct 16, 2024
Management news
CapWay shuts down operations
Neobanks
Oct 16, 2024
Funding
LanzaTech secures USD 3 million from US DOE to advance CO2 conversion
Carbon Capture, Utilization & Storage (CCUS)
Oct 16, 2024
Industry news
Denmark to invest USD 2.1 billion in climate transition research
Livestock Biotech
Oct 16, 2024
Industry news
Denmark to invest USD 2.1 billion in climate transition research
Plant-based Meat
Oct 16, 2024
Marketing Automation

Marketing Automation

Feb 8, 2022

Magnite partners with Samsung Ads to launch CTV advertising in India

Geographic expansion
Partnerships

  • Magnite, the world’s largest independent sales-side ad platform (SSP), announced a partnership with Samsung Ads, the media and advertising division of Samsung Electronics, to deliver programmatic over the top (OTT) and connected TV (CTV) advertising for Samsung Plus in India.

  • As a result of the partnership, advertisers in India would be able to access exclusive Samsung CTV inventory. Magnite is already the SSP of choice for Samsung Ads in the US, EMEA, and Latin America (LATM).

  • Samsung Ads is an ad serving platform specializing in TV advertising for linear TV, CTV, OTT, and gaming consoles. The firm provides solutions for audience discovery and measuring campaign performance.

Contact us

Gain access to all industry hubs, market maps, research tools, and more
Get a demo
arrow
menuarrow

By using this site, you agree to allow SPEEDA Edge and our partners to use cookies for analytics and personalization. Visit our privacy policy for more information about our data collection practices.