<div>
  <p>
  </p>
  <ul>
    <li>
      <p>
        Simpli.fi, an advertising success platform, has unveiled its TV Ad Insights Dashboard, which gives advertisers insights into streaming and linear TV advertising trends at the ZIP code level.
      </p>
    </li>
    <li>
      <p>
        The TV Ad Insights Dashboard merges Automatic Content Recognition (ACR) and nationwide US census TV viewing data from millions of users to create easy-to-understand visuals. These graphics detail various aspects, including the time of day, network, advertiser, and more. The dashboard enables advertisers to target ZIP codes based on factors like audience viewing habits, CTV saturation, age, household income, and gender.&nbsp;
      </p>
    </li>
    <li>
      <p>
        According to Simpli.fi, utilizing the TV Ad Insights Dashboard enhances ad planning capabilities, allowing advertisers to target more relevant audiences, thus improving campaign effectiveness. The data-driven dashboard aids advertisers in distributing their messages to the most suitable ZIP codes, optimizing marketing area or cable zone coverage, and amplifying their return on CTV investments.
      </p>
    </li>
  </ul>
  <p>
  </p>
</div>


<div>
  <p>
    <a href="https://www.prnewswire.com/news-releases/simplifi-launches-new-tv-ad-insights-dashboard-to-support-current-ctv-offerings-301979684.html">
      Press release
    </a>
  </p>
</div>


Marketing Automation

DISRUPTOR_PRESENT

PROMINENT_CATEGORY

<div>
 
 <ul>
  <li><p>Simpli.fi, an advertising success platform, has unveiled its TV Ad Insights Dashboard, which gives advertisers insights into streaming and linear TV advertising trends at the ZIP code level.</p></li>
  <li><p>The TV Ad Insights Dashboard merges Automatic Content Recognition (ACR) and nationwide US census TV viewing data from millions of users to create easy-to-understand visuals. These graphics detail various aspects, including the time of day, network, advertiser, and more.</p></li>
  <li><p>The dashboard enables advertisers to target ZIP codes based on factors like audience viewing habits, CTV saturation, age, household income, and gender.&nbsp;</p></li>
  <li><p>According to Simpli.fi, utilizing the TV Ad Insights Dashboard enhances ad planning capabilities, allowing advertisers to target more relevant audiences, improving campaign effectiveness. The data-driven dashboard aids advertisers in distributing messages to suitable ZIP codes, optimizing marketing area or cable zone coverage, and amplifying return on CTV investments.</p></li>
 </ul>
 
</div>

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